Friday, February 3, 2012

Church Fundraisers’ Guide To Raising Money During Recession

Economical crises could make any fund raising, regardless of the cause, as difficult as it could get. As the chairperson of the fundraising department in your Winter Garden Church, you should have great creativity and contingency skills in order to generate the money that your church needs.

Taking Advantage of Social Media

People nowadays can’t go a day without giving time for popular networking sites. Social networking sites provide a means by which you can relay the message that is intended by your church, raising awareness not only to people who are involved, but also to those who have not yet involved but are a member of the same community.

Enlisting in such social networking sites can be a great way to cut on costs especially for churches who are in a tight financial situation because everything can be done there for free. It is quite easy for information to spread across social networks, and you would even reach people who in the first place did not have an inkling about your cause.

Explain the Significance of the Funds

Even Orlando Church members may find it difficult to donate money in times of economic crises. In this case, it is very important for you to prove to these people that their money is going for a good cause and will definitely not be going to waste. Testimonials from past beneficiaries will help a lot in stressing the importance and usefulness of such cause. This will invite more sponsors, and more people will appreciate the cause that you are after. Employ the mentality of a marketer and use concepts and ideas that many people can certainly relate to. When people relate to your story; they can sympathize with you and might be able to feel the need more than the rest. When they also see the success of your fundraising in the past, it will be easier for them to donate as they are more certain that their money will go a long way.

Be a Happy and Flexible Receiver

Be open to other payment options as accepting only those that are in the form of cash may discourage some donors. Employ technology savvy means of receiving money through online payment portals that only entail an e-mail address or donation widget for people to send in their donations. Avoid pressuring people into giving their donations. Instead, allow them to give when they are already ready and whenever it is most convenient for them.

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